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YouTube launched a “Messages” function for mobile apps and later web applications in August 2017. Two years later, the Google Video Website announced that next month, it would kill the built-in chat feature.
The Direct Message feature was the easiest way to share or talk about videos directly on YouTube. The feature promotes discussions with both individuals and groups with the most recent significant update in May 2018.
YouTube has now killed the feature for direct native messages to encourage sharing over comments, posts and stories.
In recent months, the majority of updates have focused on YouTube Stories, where creators can deliver an Instagram and Snapchat experience, which is not as produced as videos. The feature is available for users with more than 10,000 subscribers.
The Google video service is “concentrating on improving public conversations” on Wednesday, 18 September. YouTube Messages “will stop being available.”
This probably will see the icon sharing disappearing from the top right corner of YouTube.com, while the Inbox tab on Android and iOS probably loses the “Messages” feature.
As a substitute, Google merely recommends that users share video links in other social networks. It is unlikely that Youtube killing the feature will lead to a furore — as the feature doesn’t seem to be as popular as Hangouts.
- Anirudh is the Editor in Chief and Main Writer at Clickdotme. He does not like describing himself in the third-person and had a hard time coming up with these two sentences!
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